Kona Bikes

Kona emerged from Vancouver in 1988 with a simple philosophy: build bikes that survive real adventures rather than win weight weenie competitions. Nearly four decades later, that ethos remains intact. These are bikes designed for riders who actually use their equipment rather than polish it.

The Pacific Northwest shaped Kona's character. Wet trails, rough terrain, and practical needs inform every design decision. The Process mountain bike handles everything from trail centre laps to genuine backcountry exploration. The Sutra touring bike has crossed continents beneath riders who needed reliability above all else. The Rove gravel bike does exactly what British riders need: handle our mixed conditions with composure and durability.

Kona pricing sits below the premium brands without compromising on the things that matter. You get sensible geometry, reliable components, and frames built to last through years of actual riding. For British cyclists who want adventure capability without the premium positioning, Kona delivers honest bikes that encourage you to ride more and worry less.

Kona bikes currently start from £0 across the marketplace.